New Business Starter

Have you got an idea for a business but not sure where to start?

Perhaps you’ve never been in business before and are not sure how to go about it?

Or, maybe you already have some business experience but you have a new idea, and want some feedback to test it’s viability?


There’s a lot of support out there for business owners – but it’s usually only available once you’re up and running and already enjoying some success, or, flailing perilously on the verge of catastrophe.

There’s not much out there for budding entrepreneurs and business owners right at the very start of their journey.

This is how the New Business Starter has come about.


This is basic, fundamental help to start a new business. I’m a strong believer in the importance of getting some good help right in the very early stages, to clarify you’re on the right track and enhance your likelihood for success.

A good sounding board at the beginning can help you clarify your idea. When you have a clarified concept, it’s easier to test it with some market research and get a better feel for if your target customers will actually buy it. And, if you’re new to the world of business, sometimes you just don’t know what you don’t know. With some tips & tricks and basic business knowledge up your sleeve, it means you don’t need to learn everything the hard way.

This investment at the front end can save businesses, families, and communities from potential disaster that could have been avoided.

Good guidance, clarity, planning, and some market research at the beginning of a new venture can prevent a wake of unnecessary carnage.


This service is available for you to buy now as an Individual.

It's also offered to Regional EDA’s and Community Organisations interested in providing this service in either 1:1 or 1:many formats.

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Individual, customised session(s) with me to help you get started with your New Business. We start from where you are at now and focus on what your priority needs are to get your idea moving forwards.


You will leave with clear Action Steps of what you need to do next to get your new business started. 


It can include:

* Getting clarity on what your business is, and who it’s for.

* How to test and validate your idea and your target market

* The basis of your business plan

* Costing & pricing strategy

* Business compliance basics

* Simple & cost effective marketing ideas

* Connections to other business organisations & service providers for additional support and knowledge


options for individuals


New Business Starter Session

90 minute 1:1 session with me covering everything you need to get started with your New Business. Includes a written summary report with clear Next Steps to follow.

Available anywhere via Skype or Zoom, or in person by arrangement.



New Business Starter Package

Includes 90 Minute New Business Starter Session with Summary Report.

Plus, 2 x 1 Hour Follow-up Coaching Sessions with Me.

Available anywhere via Skype or Zoom, or in person by arrangement.



New Business Starter - follow up sessions

One hour Coaching sessions with me for New Business Starter Clients, as and when you need them, while you are getting your new business up and running.

Available anywhere via Skype or Zoom, or in person by arrangement.



If you need more info to see if this is right for you,
you are welcome to contact me for a quick chat, or send through any questions you may have.


options for regions / agencies

I recently partnered with Business Hawke’s Bay for funding to deliver my New Business Starter sessions as a Pilot Project at the Hawke’s Bay Business Hub.

With consistently strong demand and positive feedback, I completed 100 individual New Business Starter sessions over the pilot project timeframe.


This service is tried and tested and we know it delivers real value. 

If you would love this programme in your community or region, let’s talk about how we can make this happen. 

I offer special day rates to bring the New Business Starter service to different locations. 

Licensed use of the programme may also be negotiable. 

1 : Many workshops may also be arranged.


The objective was to arm every recipient of the New Business Starter session with:

  • Greater clarity around their business idea/concept

  • Simple market research techniques to test the viability of their idea

  • A simple business plan structure

  • A clear plan of Next Steps to progress their idea

  • Basic business knowledge such as costing & pricing strategies

  • Simple, effective marketing ideas

  • Basic knowledge of NZ business compliance and accounting requirements

  • Awareness and connections to other relevant business organisations for further assistance


I’m keen to partner with local economic development agencies and other regional organisations – if that’s you, let’s get the ball rolling and make it happen.   


Here’s what New Business Starter clients have said

I got ideas, focus, feedback and clarity. Everything I needed was covered for starting my business.
— Janice Freeman
I appreciated your honest feedback during our meeting and the written summary will be a useful reference tool to keep me on track going forward. You summed up things pretty accurately. I’ve had some good feedback since, and although only an enquiry at this point it shows me there is interest out there. Your pricing guidelines will be useful if it gets that far. Slow progress but hopefully now with a more refined focus.
— Mike
Thank you so much! Amber and I both found the New Business Starter session useful, and you were very easy to talk to with some great ideas. All this information you have provided helps us both to get this idea moving.
— Annie & Amber